- Create a fully functioning, complete, and elegantly designed artist website
- Develop a knowledge base on how to approach the web as an artist
- Gain experience with self promotion (digital and print)
- Find a personal design base and develop a "brand"
Desired Accomplishments:
- A complete website
- A complete portfolio book
- A finalized Business Card
Target Audience:
The desired audience for my website and branding would be anyone interest in the ceramic arts, either as a consumer or collector or as an artist themselves. I want my presence to be easily found and easily accessible to anyone who may or may not know what they are looking for.
Desired Expression:
I want to express in my portfolio a high level of expertise and skill in the ceramic medium. In regards to my website I want to express a high level of professionalism - however I want to be approachable (emailable).
Organization:
Organization of the website and portfolio should be intuitive and user friendly, while looking sophisticated. Information regarding each particular work should be available in conjunction with the work.
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